Nov 27
Dell Picks Carrefour for PC Sales in France and Spain
Paris, France — November 27, 2007 –Dell today announced that Carrefour Group will become the first mass merchandiser in Europe to sell Dell notebook and desktop computers.
Dell and Carrefour intend for consumers to be able to purchase Dell products in 365 Carrefour Group stores in France, Belgium and Spain beginning in January. Plans also call for additional stores in more countries later in the year. Carrefour is one of the largest retailers worldwide.
Dell’s relationship with Carrefour is the latest in a series of retail agreements aimed at reaching more consumers globally.
With this agreement, Dell products will be available in nearly 10,000 stores around the globe.
Dell recently announced relationships with Staples in the US, Courts stores in Singapore, Gome stores in China, Bic Camera Inc. in Japan, Carphone Warehouse in the U.K. and Wal-Mart in the U.S., Canada, Brazil and Mexico. More at Dell.