Feb 01

HD DVD Player Sales Drop 88% in 1 Week

HD DVD Player Sales Drop 88% in 1 WeekHD DVD player sales in the US during a week from Jan 6 to 12, 2008, declined 88% to 1,758 units compared with the previous week, Tech-On! is reporting citing research company NPD Group.

Tech-On! further reports, “The period measured was immediately after US movie studio Warner Bros Entertainment had announced that it had shifted its support from HD DVD to Blu-ray Disc Jan 4, 2008.

Meanwhile, BD player sales grew 42% compared with the preceding week to 21,770 units, NPD said. An NPD analyst said Warner’s announcement might have impacted HD DVD player sales.

HD DVD supporter Toshiba Corp announced price reductions for its HD DVD players targeting the North American market following Warner’s announcement.” More at Tech-On!

Related:

HD DVD is ‘Missing the Boat’ in Australia

In the Battle of Formats Blu-ray Outsells HD-DVD in Europe

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